Labrune has brought her in from Metz
The board of the Ligue de football professionnel met on Friday morning and came out with a name. Helene Schrub is the new chief executive of the LFP. The job had been vacant since Arnaud Rouger left.
She arrives from FC Metz, where she held the same role since 2016, a spell that covered 10 seasons of promotion swings between Ligue 1 and Ligue 2. The league’s statement makes a point of her experience: more than 20 years in French professional football. Vincent Labrune went after her himself.
Schrub fits the type of executive the wider public never sees on a TV panel. Few interviews, few public appearances, but a sharp grasp of the administrative and financial machinery that keeps the league ticking over. That is exactly the profile the LFP wanted.
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One file, and a clock already running
Her brief comes down to a single dossier. The overhaul of French professional football governance is meant to turn the LFP into a clubs’ company, with the French Football Federation given greater control across the board. The project affects revenue sharing, statutes and the balance of power between the 36 professional clubs and the federation.
Time is short. According to Foot Mercato, the new chief executive’s stint should last just under a year. In plain terms, she is coming in to land a text, not to build a long-term way of working.
She walks into a house that is already on fire
The timing makes life harder. The LFP is coming out of a season shaped by the TV rights saga and the financial strain hitting several clubs. Bordeaux has just been turned away by the FFF’s Comex after trying to win back its place. The DNCG has also ordered wage cuts at several Ligue 1 sides this summer. Calm, it is not.
Whether the 36 clubs, who do not all agree on the reform, will let her get on with it is another matter entirely.
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